Marketing

Why should you consider being a guest on a podcast as a therapist? It requires no special connections or insider … Continued

The amount of time we spend on social media increases every year. In 2021 alone, people spent, on average, nearly … Continued

When you think about marketing your practice, what feelings come up? Excitement and joy? Or worry, uncertainty, and frustration?  Identifying … Continued

No matter what stage of private practice you’re in, you need to have a solid marketing plan. Whether you’re just … Continued

These days, clients have access to a never-ending list of potential providers online. To help narrow down their options, you … Continued

The number of ways we as practitioners can reach people is growing everyday. New digital marketing tools and strategies provide … Continued

Over the years, I’ve learned how brand consistency in your marketing can actually increase your scope, and help you reach … Continued

Testimonials are what marketers call social proof—the modern-day word-of-mouth referrals. But aren’t testimonials distasteful at best, and illegal or unethical … Continued

Referrals are a fundamental piece of the marketing puzzle, especially when it comes to private practice. But understanding how to … Continued